The Postscript to the Book
The last bit of the book to be published on Substack
I often say that 125% of the book was published first on Substack – meaning there were a lot of posts that I intended to go into the book but in the end got cut in the editing process. With my first draft I submitted 10,000 more words than my contract called for, so this was inevitable!
Much of the cuts were just to tighten my thinking. Some exemplars that weren’t really needed were edited out or got swapped for better ones, and some sections were just too long and cut down significantly.
Another category was frameworks that in the end weren’t as useful as I originally thought. This includes, if you want to look back at them, The Regeneration Matrix and Aspects of Identity Part One and Part Two. I love both these frameworks but couldn’t quite get the first one to sing as frameworks should, and the second is just beautiful for understanding your self, but I couldn’t see how many companies could operationalize it to understand their customers better. You may find them useful therefore in thinking about your own transformation journeys, as I discussed in a previous post, The Book as Transformation.
Here’s the one thing in the book not previously published on Substack
On the opposite end of the spectrum, I wanted to post here the one thing in the book that’s not previously published on Substack!
That’s because it wasn’t actually part of the book until I went to record the Preparation and the Reflection for the audio version of the book. They said I could also write and record some sort of postscript for listeners to the book, and thought that would be a great thing to do.
So technically it’s not in the book, just an add-on to the audio version, but I thought even those who didn’t listen to that (or stopped listening before getting to it. . .) would benefit from reading it here.
I trust it is of value, with some echoing of last week’s post (which is what brought it to mind for posting here).
Joe
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Thank you for listening to The Transformation Economy and especially for making it all the way through to the end. I trust you gained value from the book and are committed to guiding transformations using the ideas, principles, and frameworks that you learned here.
Something on which I focused for the first time while writing this book was making it a very personal book. That is, I wanted my readers – listener in your case – to feel what it means to transform as an individual human being, and not just what it means to be in the transformation business. I want you to understand the emerging Transformation Economy viscerally, to approach it from your own grounded, very personal perspective, and to always keep human beings and humanity at the very center of your work.
I want you to understand the emerging Transformation Economy viscerally
So as opposed to previous books, I never once referred to a person as “one”. So I didn’t just say “keep human beings and humanity at the very center of one’s work”; no, it’s your work. And as much as possible when writing about customers I referred to them too as you. Sometimes I would even switch in a single paragraph from you as the customer to you as the transformation guider.
I do hope that came through, and here at the very end, I want to emphasize again that you, as an individual human being, are at the center of this book. So, yes, please embrace all the ideas, principles, and frameworks in this book to shift into the transformation business and enable your business to thrive as we shift into the Transformation Economy. But also embrace them personally. Understand the facets of your own identity. Determine the aspirations you individually have for your life, not just your work or your business, and how best you can achieve them. Discover your personal meaningful purpose and what transformations will enable you to fulfill it.
Embrace all the ideas, principles, and frameworks in this book personally
And above all else, act diligently to become who you are meant to be and thereby flourish. Godspeed.
Joe Pine
© 2026 B. Joseph Pine II



